Tuesday, November 6
WELCOME & OPENING KEYNOTE
9:00 a.m. - 10:00 a.m.
Susan E. Feldman, Research Vice President, Search and DiscoveryTechnologies, IDC

Like a Bach fugue, the search market in 2007 has more parallel themes than anyone can follow: extended search platforms, appliances, hosted search, embedded search in task-targeted applications, site search, desktop search, Web search for business, search + text mining for BI or customer support. There’s a good reason for the confusion, as well as the current feeding frenzy: Information management and access may be the last big computing platform to emerge, and no vendor has a lock on it today. From unifying access to silos of information, to software integration, and, eventually, to conversational systems that have a modicum of language understanding, these new applications will change how people interact with computers. The result is a market that is both consolidating and fracturing. In this keynote address, Sue Feldman will discuss current trends and look into what the future for search technologies will look like.
A101: Solving the Multiple Search Engine Problem
10:15 a.m. - 11:15 a.m.
Moderator: Jean Bedord, Findability & Search Consultant, EContent StrategiesMiles Kehoe, President, New Idea Engineering, IncSri Rajan, SwetsRennie Walker, Wells Fargo & Co.
As search becomes mission-critical, departments often install different search engines for different applications, resulting in multiple search engines around an organization. Searching across these proprietary indexes is challenging, with each vendor defining federated or metaor unified searching differently. This session defines and discusses the key alternatives and provides insights on common issues encountered in solutions involving multiple search engine vendors.
A102: Beyond Silos: Turning Wayward Search Applications into a Unified Enterprise Solution
11:30 a.m. - 12:00 p.m.
Sam Mefford, Enterprise Search Practice Lead, Avalon Consulting, LLC
This session illustrates the potential of a unified search solution and provides insight into how to convey the value of this type of initiative to the business strategy team. Sam Mefford will balance technical depth and business relevancy to share real knowledge of how these solutions are implemented, covering three key concepts: 1) how to communicate the value of an enterprise search solution, including systems maintainability, user experience, and return on investment; 2) how to respect security across disparate data sources; 3) how to use enterprise search as a platform for any and all read-only applications within an organization.
A103: Implementing One-Stop Enterprise Search
12:00 p.m. - 12:30 p.m.
Ravi Mynampaty, Software Engineer, Information Architecture Group, Harvard University
The Harvard Business School (HBS) User Experience team has integrated results from various repositories into a standard Web search interface using a relatively low-end search engine that didn’t have a lot of bells & whistles. The most heavily used, strategically significant, or high-impact data stores were selected and tied into Web search, using one of three methods (query resubmit, brokered query, or blended search) and varying the level of integration from “integration-lite” to highly integrated. Learn how this approach is making a unified search box a reality at HBS.
Lunch Break
12:30 p.m. - 1:45 p.m.
A104: Using Web Services to Create a Single, Integrated Query Solution
1:45 p.m. - 2:30 p.m.
Helen L Mitchell Curtis, Senior Program Director, Enterprise Solutions, Macfadden
All organizations are being challenged to quickly and easily enable discovery of relevant information across multiple data and electronic content repositories. With the use of Web services, the FDA’s vision of a single, integrated query solution that provides relevant search results of its internal and external electronic data and document repositories is growing closer to reality. The FDA’s enterprise search architecture supports Service Oriented Architecture (SOA), enabling developers to integrate search components without depending on underlying structure. The result is the flexibility of search within an existing application, plus content that may reside elsewhere.
A105: Real-Time Federated Search
2:45 p.m. - 3:05 p.m.
Gerry Grenier, Staff Director, Publishing Technologies, IEEE Xplore Digital Library
In June, IEEE launched a free, federated vertical search capability, Scitopia.org, to enable users to explore highly cited research from scholarly work and patents in a single click. The objective was to offer a single search platform with direct access to the collective content of 3 million articles from 13 scholarly societies. Hear how IEEE managed the challenging issues
A106: Searching Absolutely Everything
3:15 p.m. - 3:45 p.m.
Daniel P. Morse, Principal, DPM Technologies
Can a single search engine provide effective search across large, disparate data sources? Learn how DPM Technologies worked with The Nielsen Co. (parent to AC Nielsen and Nielsen Media Research) to implement scalable querying and indexing in a heterogeneous environment using Dieselpoint’s new enterprise pipeline architecture —and achieved the ability to search everything, everywhere, all at once. Hosted by Dieselpoint.
A107: Using Search to Create an Online Knowledgebase
4:00 p.m. - 4:30 p.m.
Steve Rappaport, Director of Knowledge Solutions, Advertising Research Foundation
The Advertising Research Foundation, a professional membership organization, sought to achieve two goals: to easily search and access shared files and to provide members with an online knowledgebase that would help answer their questions and enable discovery, both within a short timeframe and ideally without the need for extensive prep work. In this presentation, Steve Rappaport, Director of Knowledge Solutions, will walk through the thought process, evaluation approaches, and work required to create the services the foundation will launch by the end of the year.
A108: Enterprise Search Clinic: Linguistic Text Mining & Automatic Metadata Generation (Teragram)
4:30 p.m. - 4:45 p.m.
Yves Schabes, President, Teragram, A SAS Company
Learn in this session about the impact of advanced linguistic text mining technologies on the automatic creation of metadata. Using examples of commercial deployments, Yves Schabes illustrates how advanced linguistic processing such as automatic categorization, automatic entities and events extraction, and automatic syntactic and semantic parsing of documents enables richer levels of metadata which in turn enable richer information retrieval systems.
A109: Enterprise Search Clinic: Search as a Collaborative Platform (VivĂsimo)
4:45 p.m. - 5:00 p.m.
Jerome Pesenti, Chief Scientist and Co-Founder, Vivisimo
Over the past several years, analysts, reporters, and vendors have been making predictions that collaboration tools, social tagging, wikis, and other Web 2.0 phenomena would become mainstream within the enterprise. As adoption of Web 2.0 functionality hits the enterprise, the question still remains: How can enterprises effectively integrate these Web-based tools into their corporate intranets to increase employee productivity and collaboration? The answer is through search. This session discusses how corporations can benefit by using enterprise search as a collaborative platform to promote sharing and communication among its employees.
WELCOME & OPENING KEYNOTE
9:00 a.m. - 10:00 a.m.
Susan E. Feldman, Research Vice President, Search and DiscoveryTechnologies, IDC

Like a Bach fugue, the search market in 2007 has more parallel themes than anyone can follow: extended search platforms, appliances, hosted search, embedded search in task-targeted applications, site search, desktop search, Web search for business, search + text mining for BI or customer support. There’s a good reason for the confusion, as well as the current feeding frenzy: Information management and access may be the last big computing platform to emerge, and no vendor has a lock on it today. From unifying access to silos of information, to software integration, and, eventually, to conversational systems that have a modicum of language understanding, these new applications will change how people interact with computers. The result is a market that is both consolidating and fracturing. In this keynote address, Sue Feldman will discuss current trends and look into what the future for search technologies will look like.
B101(a): New Rules for Compliance & E-Discovery
10:15 a.m. - 10:45 a.m.
Prudence Zalewski, Principal, Software Synthesis
With the implementation in December 2006 of the new Federal Rules of Civil Procedure, businesses must find and implement powerful search tools to comply with the impending changes and e-discovery issues. Hear how the new federal rules could impact your business and what can be done proactively to mitigate that impact. Learn about the increasing role of e-mail as a repository for the majority of corporate
intelligence. Understand the need to search for data in a timely manner as required by the new rules and the need to adequately address “chain of custody” concerns when searching data.
B101(b): E-Discovery: What You Need to Know to Be Prepared
10:45 a.m. - 11:15 a.m.
Matt Winstanley, Senior Engineer, Tower Software
You’ve gotten a court order to produce highly detailed electronic documents, records, e-mails, and voice-mail messages. You think you have access to all the information you need. Think again. This practical session will provide step-by-step advice on how to prepare for an ediscovery process, including who from your organization should be included in your e-discovery assessment group, how to collect and control data, where to look for hidden data, and which technologies are most effective in helping you keep control of your data.
B102: Security Requirements for Enterprise Search
11:30 a.m. - 12:00 p.m.
Mark L. Bennett, CTO, Software Engineering, New Idea Engineering, Inc.
Enterprise search must factor into account access control and privacy issues, and sensitive documents need to be searchable by the right people while not visible to everyone behind the firewall. Security must be handled at the document, subdocument, and subfield levels. Hear best practices for security for the leading search engines, and learn from examples of actual “security no-no’s” found on consumer sites so that you can make informed decisions about deployment options and security requirements for your search solution.
B103: Natural Language Takes Structured Search to a New Level
12:00 p.m. - 12:30 p.m.
John A. Passehl, Wyoming Dept. of Environmental Quality
Over the years, the accumulation of data used by the Wyoming Department of Environmental Quality has become voluminous, and processing and generating compliance reports for the Environmental Protection Agency (EPA) were labor-intensive and time-consuming. To
address the problem, the department implemented a natural language structured search solution that allows nontechnical users to conduct real-time ad hoc reporting that helps resolve environmental issues before they become a public health concern. Demonstration of the solution will show how semantics, ontology, and natural language queries can provide a new level of structured search capability to a
large governmental organization.
Lunch Break
12:30 p.m. - 1:45 p.m.
B104: Search as a Platform
1:45 p.m. - 2:30 p.m.
Seth Earley, President, Earley & Associates Inc.Ted Sullivan, Vice President & Chief Technology Officer, Raritan Technologies
Vice President & Chief Technology Officer, Raritan Technologies Search is a service; no, it’s an application; no, it’s a utility. Search is all of those things. Search is foundational and can be considered a platform for offering a variety of information access functions. By understanding the implications of a search framework, each application’s characteristics can be fully leveraged for optimum precision and recall. This means that common search requirements are bundled and organized according to the most effective approach: use of a plug-and-play search appliance, development of faceted search, clustering algorithms, auto-categorization, stored queries, and so on. A search platform facilitates distributed search and federated search by connecting various search mechanisms while retaining source context. This session explores developing a search platform using integration frameworks and Web services.
B105: Implementing the Google Search Appliance in a Global Chemical Company
2:45 p.m. - 3:15 p.m.
Kerry Hughes, R&D Leader, Dow Chemical
Making search really work is fraught with peril. You cannot think of all the requirements, there are “features” in your infrastructure you are not aware of, and there is no way to fully know the product you have selected until you try to do something useful with it. The vendor white papers have feature check lists but the devil is in the details: How will this product work in our environment? This session focuses on the real-world challenges of implementing the Google Search Appliance. Product, infrastructure, and integration difficulties will be candidly outlined.
B106: Accenture's Enterprise Search Implementation
3:15 p.m. - 3:45 p.m.
Kevin A. Dana, Collaboration Applications Capability Lead, Accenture
From the enterprise search site to search-embedded applications to expertise discovery, Accenture's enterprise search solution starts with Microsoft's Office SharePoint Server 2007. Understand the decision factors. See the current applications. Hear about the challenges and how they were overcome. Learn about the future direction of search inside Accenture.
B107: A People & Expertise Finder: New Collaboration Infrastructure
4:00 p.m. - 4:30 p.m.
Trent Parkhill, Director of IT Services, Vice President, Haley & Aldrich, Inc.
Knowledge is found in two primary areas in any organization: in the minds of its people and in its stores of structured and unstructured information. With rapid growth on both fronts, Haley & Aldrich found an innovative way to leverage search technology to provide real-time access to its knowledge capital for all its workforce from anywhere in the world. Haley & Aldrich professionals can now find people with specific expertise and/or actionable content to support any aspect of their work at any stage of a project. This people/expertise finder application has rapidly become the heart of Haley & Aldrich’s collaboration infrastructure.
B108: Enterprise Search Clinic: From Search to Wisdom: Let the Document Work for You (IntelliSearch)
4:30 p.m. - 4:45 p.m.
John Kane, Search Evangelist, IntelliSearchDavid Chartier, President, IntelliSearch
Learn how Intellisearch can assist searchers to automatically find relevant information both inside and outside a corporation. By making relevant and applicable content automatically available to you from your company’s unique content, you can leverage existing corporate knowledge, leading to the discovery of new facts as the document works for you! This presentation will include real-world customer cases
showing enterprise search in knowledge-based environments.
B109: Enterprise Search Clinic: Google
4:45 p.m. - 5:00 p.m.
Ryan Pollock, Product Marketing, Google
This session will discuss how to use enterprise search to solve your most pressing business problems. Learn about the latest business search technology from Google and how you can use these tools to increase productivity within your organization.