Tuesday, November 17, 2009
Welcome & Keynote - Resetting the Enterprise With 2.0 Collaborative Tools
8:45 a.m. - 9:45 a.m.
Andrew McAfee, Principal Research Scientist, Center for Digital Business, MIT Sloan School of Management
Today, Enterprise 2.0 is more than a buzzword. Learn how it is transforming collaboration from the man who coined the term. A social media consumer, HBS professor, MIT research scientist, and author, McAfee focuses on how emergent social software platforms are benefiting enterprises and how smart organizations and their leaders are making effective use of them to share knowledge, inspire innovation, and enable decision making. He shares strategies, stories, and real-world examples of successful enterprise collaboration using 2.0 tools. His insights will help you reset your enterprise to deal with turbulent times.
From Birth to Billions: The Life Story of Google Enterprise Search
9:45 a.m. - 10:00 a.m.
Cyrus Mistry, Enterprise Product Manager, Google
This talk will examine the state of Google’s Enterprise Search business, highlighting the origins of the iconic yellow box and the way the product and business search market has evolved over the past decade. Google’s Cyrus Mistry will highlight the challenges facing enterprises and providers of business search technology, as well as possible solutions and case studies of companies and organizations leading the way in search innovation.
Coffee Break
10:00 a.m. - 10:30 a.m.
In-Context Content Delivery
10:30 a.m. - 11:15 a.m.
Brian McGlynn, Manager, Deloitte
Search, while a powerful information retrieval tool, is primarily a pull-based technology. While an effective mechanism to retrieve information from a vast sea of data, the quality of search is limited to the way in which a user formulates queries. For example, would the user know the exact keyword to describe what he or she is looking for? Does their search change as they page through possible results? The key to effective information discovery is posing a better, dynamic query. Practical methods to implement search in a push (or discovery) will help users discover relevant information through the power of push-based discovery. It looks at several live implementations using search technology to implicitly lead users to sought-after data.
Migrating a New Search Engine: A Case Study
11:30 a.m. - 12:15 p.m.
Marilyn J Chartrand, Product Manager, Search, Internet Services Group, Kaiser PermanenteWendi Pohs, Chief Technology Officer, InfoClear Consulting
Migrating to a new search engine, while simultaneously adopting related new technologies, is challenging—especially when you’re also concentrating on maintaining an existing website. This case study will describe the methodology used to move from an existing search engine to a new one in support of a major website for healthcare. Chartrand and Pohs will discuss how the search team worked to meet the needs of various user groups. They will describe how the team adopted a new taxonomy tool to better support a faceted UI, and they’ll analyze the impact of a technology-driven decision to move from a nonportal to a portal platform. Join Chartrand and Pohs as they explain what they did to support the new tools and constituencies, how they did it, what worked, and what didn’t.
Attendee Lunch
12:15 p.m. - 1:15 p.m.
Finding a Needle in a Federated Haystack
1:15 p.m. - 2:00 p.m.
Wayne Winger Simpson, Idaho National Laboratory Software Architect, Information Technology, Idaho National Laboratory - Battelle Energy Alliance
The Idaho National Laboratory (INL) has combined a number of technologies, tools, and resources to accomplish a new means of federating search results. The resulting product is a search engine called Needle, an open-source-based tool that the INL uses internally for researching across a wide variety of information repositories. Needle has a flexible search interface that allows end users to point at any available data source. A user can select multiple sources such as commercial databases (Web of Science, Engineering Index), external resources (WorldCat, Google Scholar), and internal corporate resources (email, document management system, library collections) in a single interface with one search query. In the future, INL hopes to offer this open-source engine to the public. This session will outline the development processes for making Needle’s search interface and simplifying the federation of internal and external data sources.
IMF Country Knowledge Exchange: Essential Country Information On Demand
2:15 p.m. - 3:00 p.m.
Ina Darsadze, Enterprise Information Architect, Information and Knowledge Management, International Monetary FundFarah Gheriss, Group Leader, Information Organization and Access Group, International Monetary FundFarah Gheriss, President, Applied Relevance, Inc.
This session will examine the construction of The Knowledge Exchange (KE), which provides the staff of the International Monetary Fund with a facility to locate and share important country documents. It provides a number of user friendly features aimed at reducing the amount of time staff must spend to locate final, authoritative country documents from its two official document repositories. KE allows staff to browse documents by subject matter, conduct full text searching, sort results by relevance or modification date, and to access country collaboration sites and other authoritative sources for country information. KE employs a relational rules-based faceted taxonomy that classifies documents into meaningful categories, for easy browsing. The implementation has been very popular, but there is still more to come. "All About a Country" will provide more country information on demand, including key economic and financial data, country contacts, planned travel, and other key country information on demand.
Evolve From a Tactical E-Discovery Approach to Search and E-Discovery
3:15 p.m. - 4:00 p.m.
Brian W. Hill, Senior Analyst, Forrester Research
During the next 18 months, initiatives to cut costs and rising regulatory demands will drive enterprise e-discovery investments. Although search is a critical component of e-discovery, enterprises Forrester surveyed use a grab bag of search tools and techniques for litigation or regulatory inquiries. Lacking an end-to-end approach to gather and filter information, few enterprises report having a holistic approach to e-discovery. A full two-thirds of Forrester respondents consider their e-discovery strategy reactive rather than proactive. This indicates overall enterprise readiness for e-discovery is dismal. In this session, Hill will demonstrate the need for information and knowledge management (I&KM) professionals to collaborate with IT, legal, and business teams to understand how search technology can help cut e-discovery costs and mitigate risk. Formalized, crossfunctional e-discovery programs that facilitate internal communication, encourage standardized methodologies, and provide a “big picture” view will help drive results. These programs can help support initiatives to synchronize e-discovery,
records management, and archiving.
People Centric Search
4:15 p.m. - 5:00 p.m.
Search Behavior Analysis
Harald Kirsch, Project Lead, Raytion
While classical site analytics explores how visitors navigate to and within a website, search behavior analysis gives insights into what users are looking for in the first place. In addition to giving valuable hints on how to make search itself more effective, it can reveal gaps in the content and point to usability issues. Simply mining search behavior using the built-in reporting of industry leading search engines is not sufficient as it doesn’t handle specifics of your search application. This session will tell you how to implement search analytics in practice and how to integrate it with existing search engines.
Actionable Search Results: The Secret to Happy Users
Daniel Fallmann, Managing Director, Mindbreeze
Today’s workers demand the exact information they need, delivered in a fashion that enables them to take specific actions. Knowledge workers who have instant access to critical information—regardless of file format or location—deliver superior results to co-workers and customers. More importantly, they are enabled to make better decisions and take action based on robust search results. Join this session to learn how—by enabling end users with actionable information—you create a more effective work environment.
Social Search
Stacy Monarko, Director of Product Management, Vivisimo
From cars to shoes to computers, it seems that everything these days is personalized. So why isn’t’ search? After all, does it make sense for someone in marketing to search the same repositories as a worker in R&D or legal? This session will discuss how search can be personalized to the department or even individual level to provide users with the exact information they are looking for and to pave the way for improved collaboration across the enterprise. The session will include real-world case studies from global organizations that are using personalized search today.
Welcome Reception in the Exhibit Hall
5:00 p.m. - 7:00 p.m.
Continue the day's discussions with new colleagues and old friends over drinks and hors d'oeuvres. Meet and talk with Enterprise Search Summit sponsors, conference speakers, and other exhibitors.