May 13-14, 2014
Workshops May 12
New York Hilton Midtown
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LIGHT YOUR WAY TO SUCCESS

Tuesday, May 13, 2014

Continental Breakfast
8:00 a.m. - 9:00 a.m.

WELCOME & KEYNOTE
9:00 a.m. - 9:45 a.m.
Rick Smolan, CEO, Against All Odds Productions
A major influence in our data-driven, discovery-oriented, enterprise search world is Big Data. The phenomenon might be understood by technologists, but how can the ordinary person visualize Big Data? Rick Smolan to the rescue! In The Human Face of Big Data, former Time, Life, and National Geographic photographer Smolan explored what Big Data means to real people. Today, Smolan is the CEO of Against All Odds Productions, which orchestrates global photography projects that combine creative storytelling with state-of-the-art technology. From his presentation, you will be able to better explain the data you work with to non-technical people in your enterprise and learn how others conceptualize Big Data.


Search: The Enabler of Big Data Agility
9:45 a.m. - 10:00 a.m.
Kamran Khan, President & CEO, Search Technologies
Knowledge workers are heavy users of search. It is the universal information access method. Today’s leading search products, commercial or open source, are reliable and scalable. Kamran Khan discusses how, moving forward, search has a key role to play in the democratization of Big Data. The schema-free structure provided by search systems, applied to big data content sources, will provide knowledge workers with the agility to easily test their theories and explore their ideas, unconstrained by traditional, structural limitations.


Coffee Break in the Data Solutions Showcase
10:00 a.m. - 10:45 a.m.

Track A: POWER TOOLS FOR SEARCH AND DISCOVERY

Everyone has a favorite tool when they are dealing with data. Which power tools would you like to use?

A101: Powering Search: Open Source and Big Data
10:45 a.m. - 11:45 a.m.
Nathan Ahlstrom, Senior Principal IT Technologist, Medtronic, Inc.
Carlos Valcarcel, Solutions Consultant, LucidWorks

Speakers from different industries tell us how they solved specific search and discovery issues. At Medtronic, the focus is on open source—how Drupal and Solr “move the needle” and contribute to search momentum within the company. Drawing on his experience with LucidWorks, Vivisimo, and FAST, Valcarcel discusses how open source and Big Data provide innovative solutions in a variety of enterprise settings.

 


A102: Search-Driven Applications
12:00 p.m. - 12:45 p.m.
Jeff Fried, CTO, BA Insight
Paul Northrup, Senior Manager, Web & Search Systems, DLA Piper

DLA Piper, the world’s largest law firm, has created an innovative search application built on top of SharePoint. Called iSearch, this search-driven application incorporates business content from seven different systems to provide a consolidated view of the firm’s content that significantly improves its competitiveness. Take a tour through the technology and learn about organizational factors as well.


Attendee Lunch in the Data Solutions Showcase
12:45 p.m. - 2:00 p.m.

A103: Power of Content
2:00 p.m. - 2:45 p.m.
Norman Kutemperor, CTO, Scientel Info Tech., Inc

With corporate data doubling every 3 years, the amount being generated is staggering. The ideal system would store structured and unstructured information in a central repository, allowing access at many levels. Features should include drag and drop, text extraction, security, and a robust search indexing system. The benefits of using a NoSQL database for Big Data include improved efficiency, better control, and reduced costs. When it comes to Big Data, content management, searchability, and discovery are key to gaining a competitive edge.


Coffee Break in the Data Solutions Showcase
2:45 p.m. - 3:15 p.m.

A104: Scaling and Managing Enterprise Search and Discovery
3:15 p.m. - 4:00 p.m.
Eric Larnard, VP of Product Management, Smarsh

Search is integral to discovery, and discovery needs search. Both rely on the other and are often indistinguishable in the workplace. Newer iterations of search can reveal new dimensions within existing data, leading to innovative new products and services. As the amount of information available for search and discovery expands exponentially, technology must scale to make information management possible. Who benefits from this? You and your organization.


A105: Eyes Only: Search and Security in the Enterprise
4:15 p.m. - 5:00 p.m.
Moderator: Robert L Bogue, President, Thor Projects
Miles Kehoe, Founder & President, New Idea Engineering

Security is on the minds of many people these days. This panel looks at internal security and how to make information that should be limited in distribution truly safe from outside prying eyes. Panelists talk about strategies and tactics that work in the real world to balance information access and discovery with protecting sensitive data. Contributions from the audience are much appreciated.


Track B: WORKING IT OUT: BUSINESS CONSIDERATIONS FOR SEARCH AND DISCOVERY

Search and discovery may not be the first things on a business manager’s mind, but the implications of successful implementations can be a huge business benefit.

B101: Improving Search for Better Discovery
10:45 a.m. - 11:45 a.m.
Ed Dale, Search Services Manager, EY Knowledge, EY
Tom Reamy, Chief Knowledge Architect, KAPS Group, USA

What can be done to improve search? Some would say almost anything. The even more skeptical would suggest that search can impede discovery. From Ed Dale’s experience with measuring search, understanding users, and fostering continuous improvement, he can show the value and benefits of putting research to work. Dale demonstrates how to monitor queries, measure the environment, engage stake- holders, and modify actual user experience. Tom Reamy brings his perspective on text analytics, semantics, and platform design, based on his experiences in multiple environments.


B102: Audio and Video in the Enterprise
12:00 p.m. - 12:45 p.m.
Mindy J Carner, Senior Associate, Optimity Advisors
Joshua Berkowitz, Director of Product Management, RAMP

Traditionally, enterprises have looked to text files when engaged in discovery and search activities. Today, however, people expect to uncover information through hearing audio and watching videos, sometimes in addition to—and some- times in place of—reading. Carner explores the effects of WebVTT video metadata, demonstrating how the WebVTT standard builds the latest in closed captioning into a video and synchronizes with tablets and apps. Berkowitz considers multiplatform tools for making video more discoverable and actionable in an enterprise “YouTube” environment.


Attendee Lunch in the Data Solutions Showcase
12:45 p.m. - 2:00 p.m.

B103: Business Cases
2:00 p.m. - 2:45 p.m.
Trevor Carlow, Knowledge Exploitation Manager, SAP
Xavier Pornain, VP Sales and Alliances, Sinequa Corp

Drawing on his experiences with SAP, Carlow provides numerous tips, tricks, and ideas to help you build a business case for your search and discovery initiatives. Knowing how to prepare for implementations, designing with users in mind, and convincing management of the importance of projects are necessary. Sinequa's VP of Sales introduces two use cases, one from a pharmaceutical company and the other a telecommunications company that highlight Solution to Search and gaining a 360 view of customers calling a contact center. What’s in your business case?


Coffee Break in the Data Solutions Showcase
2:45 p.m. - 3:15 p.m.

B104: Information Governance
3:15 p.m. - 4:00 p.m.
Alice Burns, Managing Director, Eleventh Hour
Theresa A Simek, Discover Search Product Manager, Global Markets - EY Knowledge, EY

Although it’s less sexy than actual search and discovery projects, the governance aspects are critically important. Burns gives a case study of one corporation’s approach to information governance, including its assessment and readiness level, its road map for change, and its selection and prioritization processes. Simek tells how to get buy-in from application owners while developing a search governance process. She calls it going from chaos to order.


B105: Master Data Management and Search Advice
4:15 p.m. - 5:00 p.m.
Jason Bloomberg, Chief Evangelist, EnterpriseWeb LLC
Christian Gross, Search Consultant, Raytion GmbH

Does MDM stand for Master Data Management or Massive Data Mistake? Bloomberg points out fallacies in the desire of enterprises to settle on a single, stable, universal data model. However, that's not the way that businesses—or people—undersand and use information. Expecting any organization to shoehorn their information into some techie ideal of a master data model is woefully unrealistic. It's time for schemaless data stores, multiversion concurrency control, immutable data, and business entities that maintain separate, dynamic business contexts. Gross draws on Raytion's experiences with customers to look at various aspects of how to reduce project risk and get content successfully into your search engine.


Reception

Welcome Reception in the Data Solutions Showcase
5:00 p.m. - 6:00 p.m.

Keynotes

Rick Smolan
CEO, Against All Odds Productions
Anne Buff
Thought Leader, SAS